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News Releases 2010
February 9, 2010
Mitsubishi Chemical and Pioneer Concluded Business and Capital Alliance
Agreement on Organic Light Emitting Diode (OLED) Lighting
Mitsubishi Chemical Corporation
Pioneer Corporation
Mitsubishi Chemical Corporation (Head Office: Minato-ku, Tokyo; President: Yoshimitsu Kobayashi; hereinafter "Mitsubishi Chemical") and Pioneer Corporation (Head Office: Kawasaki-shi, Kanagawa; President: Susumu Kotani; hereinafter "Pioneer") have entered into an alliance on their OLED lighting business as well as capital alliance strengthening their company relations.
Mitsubishi Chemical has decided to enter the OLED lighting business, and is aiming to begin full-scale mass production and launch of illumination appliances in 2011. Target sales for the OLED lighting business are 30 billion Japanese yen for 2015, and 100 billion Japanese yen for 2020.
With this business move, Mitsubishi Chemical will use OLED lighting panels supplied by Pioneer. It is also looking into performing joint research on printable OLED lighting development, as well as their commercialization.
Also, in order to strengthen the strategic partnership between the two companies, Pioneer will issue Mitsubishi Chemical about 600 million Japanese yen in new stock through third-party allotment.
Both companies are currently performing joint research on OLED lighting panels that use printable hole injecting material (HIM) and new emitting materials . In line with its goal to start early stage mass production and marketing of new printable emitting materials, Mitsubishi Chemical is moving on with research and development, as well as looking into the commercialization of printable OLED lighting.

Strengths and Possibilities of OLED Lighting - Gentle on the Eyes and Environmentally-friendly, Thin and Light Surface Lighting
OLED lighting does not create a spot of light or strip of light like electric bulbs and fluorescent lights, the whole body emits light in a way that is easy on the eyes. Brightness and color can be freely controlled (dimness/tone), it can be made transparent (can see through to the other side like a glass window), and it can be made flexible (light surface can be flat or curved, shapes can be freely formed). Also, the fact that it does not use mercury and uses low amounts of energy makes it an environmental-friendly next-generation lighting that is receiving high expectations.

Mass Production of OLED Lighting Panels that are the World's Largest Class of Lighting Area
Currently, OLED lighting panels are commonly created through a vapor deposition process, which makes it difficult to mass-produce no-defects, large, uniform surfaces. However, Mitsubishi Chemical's unique printable materials realize the mass production of the world's largest class of lighting area, about 14cm square, with Pioneer's commercial lines. (Please refer to the attached diagram.)
Mitsubishi Chemical will be supplied OLED lighting panels by Pioneer, then launch illumination appliances that make use of the unique benefits of OLED across Verbatim's worldwide sales network starting in 2011.
Also in relation to Mitsubishi Chemical's OLED illumination appliances, the company plans to display the world's first dimmable/tone adjustable prototype this year from April 11 - 16 in Frankfurt, Germany at Light+Building 2010, the world's leading trade fair for architecture and technology. (Website for Light+Building 2010: http://light-building.messefrankfurt.com/; Display Area: Verbatim GmbH Booth)

Lowering Manufacturing Costs Even More with Printable Emitting Materials
Both companies are continuing their joint research on OLED lighting panels not only printable HIM, but also new printable emitting materials. These new printable materials enables an emitting layer to be low-cost application process that has achieved a characteristic illumination life time (the time it takes for the brightness to reduce to 70% of its starting value) of 10,000 hours in the laboratory.


[Diagram]
OLED Lighting Panel that Utilizes Printable Hole Injecting Material

[Photo of OLED Lighting Panel Prototype]


For further information, please contact
Public Relations and Investor Relations Department
Mitsubishi Chemical Corporation
Tel: +81-(0)3-6414-3730
 
Public Relations Department,
Corporate Communications Division
Pioneer Corporation, Japan
Tel:+81-(0)44-580-1003
 
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